2019 – present | 7 people team

Mediaset Infinity

Content strategy

Mediaset Infinity is the streaming platform of Mediaset. Within it, there is a magazine where the main news related to Mediaset programs and the personalities associated with the Verissimo television program are reported daily.

As a content specialist, I do:
Copywriting for the Mediaset Infinity Magazine and Verissimo’s website (italian talk show);
Production of videos related to Mediaset Italia’s tv shows for the Mediaset Infinity platform;
• Elaboration of the editorial calendar for Mediaset Infinity Magazine, TgCom, Verissimo and Play Cult.

4000+

articles per year

1000+

videos per year

+18%

organic traffic

Example of video

Example of article

Related projects

play cult homepage

Social Media strategy for Mediaset Play Cult (Instagram and Facebook)

bapu projects grid

Websites design and management for Bapu